Riteway Bus Service changes operating name

Richfield, WI-based Riteway Bus Service has changed its operating name to GO Riteway Transportation Group. The new name better represents the company which purchased GO Airport Connection last fall. Along with the new identity, the company launched a new website: goriteway.com. Riteway Bus Service, Inc. will continue to be a registered business name.

Riteway’s school bus division started in 1957, by Rollie and Pearl Bast. The company offers daily commuter shuttle service to and from Milwaukee, West Bend, Richfield and Germantown, WI as the Washington County Commuter Express.

The company also operates charter services in Wisconsin and Illinois.