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All aboard the Fresh Express

Valley Metro and partners repurpose bus as mobile market

Valley Metro, Phoenix, AZ, is pleased to partner with the Discovery Triangle Development Corporation to launch a fresh food initiative that will bring a mobile produce market to underserved neighborhoods. The “Fresh Express by Discovery Triangle” will sell fresh, affordable fruits and vegetables out of a retired Valley Metro bus.

“We understand the value of healthy communities to enhance the quality of life for our riders,” says Valley Metro Board Chair and Mesa, AZ, Councilmember Scott Somers. “The Fresh Express bus will provide easier access to affordable, nutritious food that will help nurture the community’s youth.”

The Fresh Express bus unveiled at Brunson Lee Elementary School in Phoenix will sell fresh, affordable and high-quality fruits and vegetables to underserved neighborhoods.

The Fresh Express bus unveiled at Brunson Lee Elementary School in Phoenix will sell fresh, affordable and high-quality fruits and vegetables to underserved neighborhoods.

Discovery Triangle is a redevelopment initiative that focuses on a 25-square-mile region in the urban cores of Phoenix and Tempe, AZ. This area is considered a “food desert” because of limited access to grocery stores. The retrofitted Valley Metro bus will travel to schools, senior centers, parks, churches and other community gathering places located in the Discovery Triangle to provide access to fresh fruits and vegetables.

Valley Metro would also like to thank several of its industry service providers for helping to make this partnership possible:

• First Transit (operator/vehicle maintenance)
• Bluemedia (full train wrap)
• Thermoguard (glass upgrade)
• Creative Bus Sales Arizona (canopy)
• Custom Made Gas Tanks (vehicle painting)

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Posted by on Apr 1 2014. Filed under Transit Buses. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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